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The "body" of Mimikyu shares many similarities to Pikachu. The overall structure of the disguise does resemble Pikachu, but the skin is a grayish-beige color instead of yellow. Its "tail" is made of wood and has a grayish-brown color. The face of the disguise only consists of poorly drawn eyes, cheeks, and a mouth. Two holes appear in the body of the puppet, which are the actual eyes of Mimikyu.
Apparently, it is sad that Pikachu is more popular than it, so it dressed up like Pikachu in order to it become more popular amongst trainers.